GAMING

I played a pivotal role in shaping the triumph of well-known games like the Quake series by contributing significantly to all areas of creative development, in-game art and marketing. This included spearheading graphic advancements, implementing brand and market strategies, and orchestrating successful worldwide launch plans for these games as they rose in popularity and elevated game culture to never-before-seen levels of audience engagement and brand affinity.

Quake was on the heels of Id Software having just released the groundbreaking, never-before-experienced, PC games Doom and Final Doom, to a massive cult following, and they were just getting started! It was an incredible time to be a part of the very indy, very renegade, very explosive world of gaming and one that would set the bar for all that was to come in the genre. Our work with Quake also kicked off relationships with the launch of the Unreal engine, as well as console launches for these titles with Sega, Sony Playstation, and Microsoft XBOX

After Pyro, I continued my work in the gaming space, opening Industry Media in NYC, a boutique agency working exclusively in the gaming space to launch and develop work for Ion Storm, Eidos, Electronic Arts and Activision on titles such as Tomb Raider, Serious Sam, Daikatana, Deus Ex, Anachronox and many others!